They can walk the walk and talk the talk, and now they are battling it out for supermodel supremacy. This upcoming season, we will see the perpetual battle of the innocence of youth versus the wisdom of age, the ageless supermodel versus the newcomers.
The veterans know that fashion is a direct reflection of our current economic status. Will the young models have the skills to follow them? This will be an interesting upcoming season as we are all waiting to see if 2010 will be the “year of the recovery”. Which group will rise to the top and lead the way for fashion in the years out of our recession? The stakes are high, because celebrities from outside the industry, like singers and actors, have increasingly landed on the covers of fashion bibles like Vogue and Vanity Fair. Media outlets are trying to tempt readers to buy their glossys with more well-known celebrities, making it more difficult to showcase unestablished, up and coming models.
First up are the veterans. They have many years of experience on and off the runway. Recently on the cover of i-D magazine, supermodels Claudia Schiffer, Eva Herzigova, and Helena Christensen (photo to the left) bared it all-except thigh high leather boots- and proved that they were a force to contend with.
Kate Moss-also known as “Kate the Great”- is another timeless supermodel who has appeared on the covers of over 300 fashion magazine to date. Wow-thats a lot of time spent having to look pretty-must be a tough life.
But the challengers are coming out swinging. In this corner, towering in at 178 cm and a size 24 waist, we have our newcomer, Lara Stone! (cue the screaming fans and strobe lights) Although she claims to hate strutting down runways and repeats her mantra, “Do not fall. Do not fall”, as she does it, this 27 year old has become a cultural sensation. Stone inspired designer Marc Jacobs’s 2010 Louis Vuitton line, moves magazine sales, and sells any product campaign like she was born to do it. And she was. We hope to see more of Ms. Stone in the near future.
Our next contender has a last name that’s nearly impossible to pronounce. (But who cares? She’s a model, not a politician) …Alla Kostromicheva! This Ukrainian beauty was named one of Style’s top ten newcomers in 2009 and has walked for the likes of Alexander Wang, Calvin Klein, and Donna Karen.
The last newcomer, hailing all the way from Korea, a rising star …Hyoni Kang! She won Ford Supermodel of the World contest in 2008 and has been on the scene ever since. Known for her perfect skin and coy smile, she has graced the inside of fashion magazines all over the world. She’s gunning for a cover, but it’s going to be hard because, as we mentioned, fewer and fewer cover opportunities exist for models to show what they got.
Fashion power house Louis Vuitton’s latest ad campaign chose a precision cast of models spanning generations. Christy Turlington, Karen Elson, and Natalia Vodianova are primping in an old-school dressing room clad in luxe detailed dresses.
So after reviewing their stats, who do you think will ring in the Autumn/Winter 2010-2011 season? Let the fight begin!